Heyflow Blog

Lead generation best practices, conversion marketing insights, company updates and proven tips for maximizing your Heyflow performance.

Mastering B2B lead gen: lessons and insights from Jacobs Coffee

Lead quality, qualification, metrics, and more: discover the success levers and recommendations from expert Marin Wrede at Jacobs to optimize your lead generation.

How validated Phone Numbers Increase Lead Quality

Discover how phone number validation in your lead form improves lead quality, reduces costs, and boosts conversions – with practical methods and expert tips.

Heyflow Summit 2025: Where Funnel Innovation Meets AI

Discover how AI is reshaping lead generation at Heyflow Summit 2025 on October 2 in Berlin or via LinkedIn Live. Hear from marketing leaders like Meta’s Jonathan Nimrodi and Xevio’s Nadim Kuttab, join a panel with OMR’s Philipp Westermeyer and Project A’s Florian Heinemann, and be the first to experience Heyflow 2.0, the next-generation AI funnel builder.

Your Funnel Isn't a Survey: The Art of Building Micro-Commitments with Marketing-Psychology

We see many marketers build questionnaires when they actually wanted to build a funnel. Discover how true funnels leverage human psychology and micro-commitments to transform low-intent social traffic into high-quality leads.

Mastering the Thumb Zone: How Mobile-First Design Can Unlock More Conversions

Discover the "Thumb Zone" and how mobile-first design can unlock more conversions. Learn 5 actionable tips to optimize your funnel for mobile users and reduce friction.

Funnel Builder Pricing is Stuck in the Past. Here's How We're Modernizing Ours

Heyflow’s new pricing puts your growth first – cheaper to start, modular to fit your needs, and built around real outcomes like leads and conversions.

16 digital ad campaign examples

Explore 16 unforgettable digital advertising campaigns and learn how to craft your own with best practices, platform tips, and real brand examples.

The Hidden Threat to Your Funnels: What the Global Ad Fraud Report Reveals About Lead Generation Today

Don't let fake leads drain your budget! Discover how 25% of lead gen traffic is fraudulent and learn 5 red flags to spot it. Protect your funnels and optimize ROI with real-time fraud prevention.

What is a multi-step form? Benefits, best practices, and how to build one

Here's how to double your completion rates using multi-step forms. Learn UX tactics, conversion benchmarks, tested layouts, and how to build branded forms.

What is the foot-in-the-door technique? A guide for marketers

Learn how the foot-in-the-door technique works in marketing, why it's effective, and how to use it to increase conversions with real examples and tips.

What makes a great interactive landing page: 16 examples and a how-to guide

Explore 16 interactive landing pages packed with motion, quizzes, and smart UX — plus tips on what makes them convert.