Conditional Logic

With Conditional Logic, you can make your flow smarter by letting it react dynamically to your users’ answers. Set up individual paths based on their responses, and personalize each flow experience. If a question is irrelevant to a user, they can skip it. For others, you can delve into more depth by showing them additional screens tailored specifically to them. A smart and personalized flow demonstrates your genuine commitment to providing the best possible user experience for your respondents, resulting in higher conversion rates and more leads for your business.

Heyflow screenshot - conditional logic

Dynamic Content

"Hello, @firstname!" Use Dynamic Content to insert the respondent’s name, job function, property type, or any other information they have provided in the flow. Alternatively, dynamically pass content from your ad campaigns to your flow. Elevating the level of personalization leads to higher conversion rates for you.

Heyflow screenshot - thank you screen

Calculations

Add calculations to your flow to assign lead scores to your leads, or to tailor your sales process to each prospect. Whether you need custom offers or ROI calculators, create anything that delivers genuine value to your users. The Calculator presents an excellent opportunity to offer your prospects a helpful tool, fostering increased trust in your brand — a proven method to boost conversion and lead rates.

Heyflow screenshot - calculations