Turn paid traffic into revenue with eCommerce quiz funnels
Stop sending expensive clicks to generic product pages. Heyflow’s quiz builder makes it easy to create, personalize, and A/B test e-commerce quizzes, without designers or developers.
Trusted by the fastest growing eCommerce brands
See real results from eCommerce teams using Heyflow
17% conversion rate
Quiz funnel outperformed static PDP by 3x
10% increase in AOV
10% increase in AOV
13% conversion rate
Improved server-side tracking and A/B testing over 3mo
Generic product pages don't convert paid traffic
Sending traffic directly to product pages kills conversion.
Shoppers land on pages with 50+ products and feel overwhelmed
No way to understand shopper needs before they bounce
One-size-fits-all pages fail diverse audiences
You capture zero first-party data for retargeting
High bounce rates mean wasted ad spend
Client-side tracking misses 30-40% of conversions
What high-performing eCommerce brands do instead:
Ask questions first - understand needs before showing products
Personalize recommendations - match products to answers
Pre-qualify shoppers - identify high-intent buyers
Capture zero-party data - know what they want for retargeting
Reduce decision fatigue - guide them to the right products
Server-side tracking - every conversion reaches your ad platforms
eCommerce quiz funnels drive 3x higher conversion rates compared to sending traffic directly to product pages.
Guide Shoppers to the Right Products
Quiz funnels ask what shoppers need, then recommend products that match. Skincare routines by skin type. Supplements by health goals. The right products for the right people.
Track Every Conversion, Not Just the Easy Ones
Client-side pixels miss 30-40% of conversions. Heyflow sends events server-side to Meta, TikTok, Google, LinkedIn, and Bing. Your ROAS numbers are finally accurate
Test What Converts, Then Scale
Which question order converts? Which recommendation logic works? A/B testing with statistical significance tells you what's working — so you scale winners, not guesses
Your quiz should look custom-built. Because you built it.
Most quiz tools give you templates that look like templates. Heyflow gives you full design control in a visual editor — no CSS, no developer tickets.
- 2,000+ style variables for pixel-perfect control
- 1,000+ Google Fonts (Heyflow-hosted, no external calls)
- Custom font uploads
- 42,000+ icons
- Container blocks for any layout
- Separate mobile/desktop design control
- Custom CSS/JS/HTML when you need it
Your pixels are missing conversions. Server-side tracking fixes that
iOS privacy broke client-side tracking. Most eCommerce brands still rely on pixels that miss 30-40% of conversions — which means your ROAS looks worse than reality. Heyflow sends events server-side, directly to your ad platforms. No browser, no blockers, no gaps.
- Meta Conversions API (server-side)
- TikTok Events API (server-side)
- Google Ads Enhanced Conversions
- LinkedIn Conversions API
- Bing UET / Microsoft Ads
- Native Hotjar, Clarity, Voluum integrations
Stop guessing which quiz converts. Start testing.
Which headline converts? Which question order reduces drop-offs? Most quiz tools make you guess. Heyflow ships native A/B testing with statistical significance — so you scale winners, not assumptions
- Split traffic between quiz variants
- Statistical significance reporting
- Drop-off analytics per question
- Test headlines, questions, logic, recommendations
- Filter dashboard by UTMs, device type and more
Shopify. WooCommerce. BigCommerce. Anywhere.
Some quiz tools only work on Shopify. The moment you expand to other channels - a Webflow landing page, a WordPress blog, a custom microsite - you're rebuilding from scratch. Heyflow works everywhere. Embed quiz funnels on any platform, any CMS, any website. Full tracking, full functionality, no platform lock-in.
Shopify / Shopify Plus
WooCommerce
BigCommerce
Webflow
WordPress
Custom websites
Standalone landing pages
Connect to your stack — natively, not through Zapier.
Email & SMS
Quiz data is only valuable if it reaches your CRM, your email platform, and your analytics tools. Heyflow connects natively to the tools eCommerce teams actually use - without middleware, without Zapier costs, without points of failure.
Klaviyo
ActiveCampaign
HubSpot
Mailchimp
Native WhatsApp autoresponser
CRMs
HubSpot
Salesforce
Pipedrive
Zoho
HighLevel
ActiveCampaign
Analytics
Google Analytics 4
Hotjar
Microsoft Clarity
Matomo
Voluum
Automation
Zapier
Make
Custom Webhooks
Nadim Kuttab
CEO & Co-Founder, Xevio
We saved approximately 86% on development costs with Heyflow. My team loves the solution because it’ easy to use and powerful.
Does Heyflow work with Shopify?
Yes. Heyflow embeds on Shopify and integrates with Klaviyo. It also works on WooCommerce, BigCommerce, Webflow, and any custom site.
How does server-side tracking work?
When a shopper completes your quiz or makes a purchase, Heyflow sends that event directly from our servers to Meta, TikTok, and Google — bypassing browsers, ad blockers, and cookie consent.
Can I A/B test different quiz versions?
Yes. Native A/B testing with statistical significance reporting, traffic allocation control, and drop-off analytics per question.
Do I need a developer?
No. Drag-and-drop editor with 2,000+ style variables for pixel-perfect branding. Custom CSS/JS available if you want it.
What integrations are available?
Native integrations with Klaviyo, HubSpot, Salesforce, ActiveCampaign, Pipedrive, Zoho, Google Sheets, and more. Plus Zapier, Make, and webhooks for anything else.
Is Heyflow secure?
SOC 2 Type II. ISO 27001. HIPAA/BAA available. 100% EU/German servers.
