Features

Analyze & optimize

Gain analytical insights on know how your visitors behave, to iteratively improve your conversion rate.

Built-in analytics tab

Get valuable insights on your respondents’ behavior through the built-in analytics tab. Learn in which parts of your flow they drop off. Analyze your visitors by device, or the conversion rate development over time. Use the daytime heat maps to understand at what times your respondents interact with your flow. All the data you need to optimize your flow effectively inside of Heyflow — no additional setup or integration needed!

Native A/B Testing

Run A/B tests effortlessly with our built-in testing feature and discover the optimal flow structure, layout, and content — all conveniently within Heyflow. Get quick results without the need for prior A/B testing experience or coding skills.

Drop-off Analytics

Easily identify where your flow visitors drop off with a detailed performance breakdown for each screen. Analyze the number of visits, exits, and drop-off rates and understand which screens you need to optimize.

UTM Parameters

Pass UTM parameters to your heyflow and improve your marketing reporting by tracking and identifying your users more easily, and understand where they are coming from.

For us, the tracking and analytics capabilities are extremely important. With Heyflow, we can get the insights we need to optimize our lead gen campaigns.
Tim Heicks
Brand CMO

Native integrations with Google Analytics and Matomo

Obtain even more detailed insights and understand your customer journey better by integrating Heyflow with Google Analytics 4 or Matomo. Track visitor behavior and demographics, event and action data from your flow such as button clicks, input changes, submits, and more.

Built-in responses tab

All submissions to your heyflows are stored in the responses tab. You can see the time of submission, all the answers to your questions and export a full list of your responses. Easily delete, sort, and filter responses directly in the Heyflow app.

Screenshot of responses inside the Heyflow dashboard

Heyflow is a great tool for product builders and marketers alike, whether it’s for early-testing or market validation. It’s quick to implement, easy to use, and offers a high degree of customization, which helps generate learnings fast.
Nick Mulder
Founder & CEO