With Conditional Logic, you can make your flow smarter by letting it react dynamically to your users’ answers. Set up individual paths based on their responses, and personalize each flow experience. If a question is irrelevant to a user, they can skip it. For others, you can delve into more depth by showing them additional screens tailored specifically to them. A smart and personalized flow demonstrates your genuine commitment to providing the best possible user experience for your respondents, resulting in higher conversion rates and more leads for your business.