More than a form builder: Heyflow is built for marketers who need results from paid traffic.
While Typeform captures responses, Heyflow converts visitors. Build interactive, high-performing funnels that maximize your ROAS.
Why top performance teams move from Typeform to Heyflow
Heyflow gives performance marketers full control to design, test, and optimize every step of their funnel. Build on-brand, high-converting experiences that keep paid traffic engaged, A/B test any element directly in the builder, and use real-time insights to continuously lower your cost per lead.
Pixel-Perfect Design
Your funnel shouldn’t look like another Typeform. With Heyflow, you control every pixel, font, spacing, layout, and animations to create an experience that feels completely native to your brand. And for teams that want even more flexibility, Heyflow supports custom code. Add your own JavaScript, CSS, or HTML to push beyond no-code editing, implement advanced logic, embed dynamic elements, and fully integrate with your existing tech stack.
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Built for Paid Media
Heyflow is built for marketers who need precise tracking and real attribution across paid channels. With native, server-side integrations to Meta CAPI, TikTok, Google Ads, Taboola, Outbrain and more, every conversion is captured accurately, even without cookies. These integrations ensure reliable data, better targeting, and optimized performance – giving you a true picture of your campaign ROI.
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Success That Scales
Heyflow isn’t just a platform, it’s a partnership. Our Customer Success team is made up of lead generation experts who specialize in paid media and conversion optimization. They work directly with you to set up, test, and scale your funnel strategy, ensuring every click drives measurable results. Plus, you’ll gain access to exclusive content, best practices, and insights from industry thought leaders to stay ahead of the curve.
Try for freeHow Heyflow stacks up against Typeform
The difference is simple: Typeform captures responses, while Heyflow converts paid traffic into revenue.
With pixel-perfect design, deep ad integrations and ongoing optimization tools, you’ll know exactly what’s working and how to make every click count.
Purpose-built for paid media
Heyflow:
Heyflow is designed for marketers running performance campaigns. Every feature, from tracking UTMs to syncing ad conversions helps improve ROAS and reduce cost per lead.
Typeform:
Built mainly for surveys and data collection, not for optimizing paid traffic performance.
Built-in lead quality assurance
Heyflow:
Includes SMS OTP verification, phone network validation, and address lookup to ensure only real, high-quality leads enter your funnel.
Typeform:
No built-in lead validation or quality assurance features, relying on external tools or manual checks.
Pixel-perfect design control
Heyflow:
Full control over layout, spacing, and animation so your funnel looks like your brand, not another template. Consistent design improves trust and conversion rates.
Heyflow:
Limited design customization means most Typeforms look and feel similar, reducing brand differentiation.
Custom code
Heyflow:
Add custom JS, CSS, and HTML for advanced logic, styling, and integrations beyond no-code editing.
Typeform:
No possibility to extend functionality beyond the built-in no-code editor.
Conversion analytics & optimization
Heyflow:
Built-in tracking, drop-off analysis, and A/B testing help you understand where visitors fall off and continuously improve conversion rates.
Typeform:
Basic completion metrics with no insights into behavior or optimization opportunities.
Ad platforms integrations
Heyflow:
Native connections with Meta, Google Ads, Taboola & Outbrain allows for precise event tracking and retargeting. This makes it easier to optimize campaigns based on real funnel performance.
Heyflow:
Relies on Zapier or manual exports, losing attribution and visibility between ad clicks and conversions.
Lead qualification and scoring
Heyflow:
Automatically qualify and score leads based on responses or behaviors, ensuring only high-quality leads reach sales.
Typeform:
Lacks logic-based scoring or prioritization, resulting in more manual filtering.
Customer success and onboarding
Heyflow:
Work directly with Heyflow’s lead generation experts who understand paid media and funnel optimization. Our Customer Success team helps you launch, test, and scale campaigns effectively while giving you access to exclusive content, templates, and insights from industry thought leaders.
Typeform:
Self-serve setup with limited 1:1 support options.
Continuous optimization
Heyflow:
Heyflow equips you with funnel insights, A/B testing, and performance data to keep improving over time.
Typeform:
No optimization workflows or testing capabilities beyond visual edits.
Mobile-first experience
Heyflow:
Designed specifically for mobile interaction, smooth transitions, gestures, and fast loading to capture every paid click.
Typeform:
Linear, survey-style design not optimized for high-speed mobile conversions.
Leana Schepis
Head of Marketing
Switching from Typeform to Heyflow doubled our conversion rate and reduced cost per lead by 35%. Given that we’re continuously A/B testing the rest of our funnel, that’s only the beginning.
Frequently asked questions
Is Heyflow free?
Heyflow offers a free 14-day trial so you can test all features — no credit card required. For ongoing use, paid plans scale based on usage and team size.
View pricingIs switching hard?
Not at all. You can use our Typeform Importer to rebuild your flow in minutes with far more control and better performance insights.
Is Heyflow secure and compliant?
Yes! Heyflow is GDPR compliant, SOC 2 certified, and HIPAA compliant. All data is encrypted, securely stored, and processed following the highest industry standards.
Do I need technical skills?
No developers needed. Everything is drag-and-drop with live preview and advanced logic built in. If you do wanna work with code, custom JS, CSS and HTML are available for endless flexibility.
Can I connect it to my ad accounts?
Yes. Heyflow integrates directly with Meta, Google, Linkedin, Taboola, Outbrain and more for full-funnel attribution.
Start converting more from every paid click:
Join thousands of teams using Heyflow to turn paid media into measurable ROI.