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Creative Strategist (m/f/d)

Hamburg / Remote

Full-time

Marketing & Product

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Marketing & Product

Your mission

  • Continuously ideate, test, and refine fresh funnel, offer, and ad concepts, both video and static, to boost creative output and ensure every media euro performs its best. All creative decisions are rooted in data and built on close collaboration with our marketing team.

  • Oversee the full creative production lifecycle: From crafting briefs and reviewing assets with designers and marketers, to enabling efficient feedback loops and smarter iterations through automation and AI-driven tools.

  • Identify, onboard, and manage creators who produce engaging video and content material for our paid campaigns and social ads.

  • Maintain a clear system for collecting, organizing, and showcasing customer stories, testimonials, and social proof. Turning them into case study videos and bite-sized snippets that amplify credibility and brand trust.

  • Develop compelling ad copy tailored to each platform and creative format, ensuring every message fits seamlessly with its audience and channel.

Your profile

  • Minimum 3 years of experience in paid social / digital marketing with a strong success record of creative strategy (messaging, concepts, frameworks, copywriting). 

  • Proven experience in B2B SaaS marketing or similarly complex infrastructures on a high scale.

  • Deep familiarity with Facebook, Instagram, and LinkedIn advertising, including targeting, formats, and measurement of best practices.

  • Highly analytical: You’re able to interpret data, run tests, learn from results, and iterate quickly.

  • You bring a very detailed eye for aesthetics, designs, patterns, and bring attention to all things visual.

  • English and German language skills are a crucial part for this role to be able to craft clear narratives, present strategies, and work well with internal teams. If you bring native skills in either of these languages and fluency in another, you’ll be doing great.

Benefits tailored just for you

Just like fingerprints, each of us is one-of-a-kind, and that's why we believe in catering to your individual needs. We go beyond the basics, offering a generous 30 vacation days per year, flexible remote work options, fully equipped, beautiful offices, and a lucrative referral program. But that's just the beginning! Dive into the details below to learn more about the additional perks that our team absolutely loves:

BenefitsPick your own benefits

At Heyflow, you can select your own benefits. We’ve partnered up with 12 services and providers for you to choose from. Public transportation, vacation and lunch bonuses? No problem. Gym membership, daycare and a bikeleasing subscription? We’ve got you covered. You pick, we take care, you enjoy.
For our employees outside of Germany, we offer a flexible selection of benefits too. You can use your bonus e.g. for private health insurance, home office equipment, or co-working spaces.

OffsitesMultiple offsites per year

We love getting together and celebrating our success. Because even though working remotely has its benefits, we definitely miss the personal interactions with each other. So, how about a team event with escape rooms and nice dinners? Or a boat trip plus drinks at a beach bar? At Heyflow, you’ll enjoy big events where the entire company comes together, and in-person offsites with your team, because we care about those valuable face-to-face moments.

HardwareHardware & software

State-of-the-art hardware and software enable us to deliver peak performance. Whether you select a MacBook Pro or Lenovo, a trackpad or a mouse, a monitor screen or a laptop stand: we make sure your setup suits your needs, allowing you to work effectively and excel in whatever you do.

Feedback360 degree feedback

At Heyflow, we value open communication and honest feedback. That’s why we have regular 360-degree feedback periods, where every Heyflower has the opportunity to receive valuable input from their peers, stakeholders and managers. These feedback sessions are a great basis for anyone to develop, improve their skills and work on their career path.

Career developmentCareer development

When it comes to your career and development plans, Heyflow wants to support you in the best way possible. That’s why we offer our employees the possibility to attend courses, trainings, professional events or obtain certificates related to their field.

GoodiesSustainable goodies

In a remote work setup, it’s not always easy to feel connected to the brand, product, and culture. That's why we make sure everyone gets a cool onboarding goodie bag with Heyflow swag when they join. It's fun, useful stuff you can wear, use at home, or take outside. And the cherry on top? Our swag is sustainably produced because we care about the environment.

Ready to join the team?

At Heyflow, we believe in a collaborative culture where every single one contributes their part to making Heyflow the best place to work at. We celebrate our differences and diversity while all moving towards one common goal. It’s the people and their energy that shape Heyflow’s unique culture. We’re all fueled by the intrinsic motivation to improve both the product and the business, and we don’t forget to have fun along the way.

Collage of Heyflow team having fun