Stand-out insurance funnels that convert
Loved and trusted by leading insurance companies
Win leads in a crowded marketplace
Here’s how Heyflow helps insurance businesses generate more, high-quality leads than their competitors
From homes and health to dogs and dental, consumers have never been savvier when it comes to protecting what they love against the unexpected.
That’s why Heyflow’s interactive forms and landing pages are designed to help insurance companies stand out – with interactive experiences that are uniquely on-brand and speak to every segment’s specific needs.
Fully customizable down to the last pixel, Heyflow unlocks high-converting funnels that match your brand. To attract visitors, engage prospects, and drive conversions.

Powerful features for higher-quality leads
Complex insurance products with detailed explanations can overwhelm potential leads, causing drop-offs in the process. Heyflow’s multi-step forms are ideal for breaking information into manageable steps to keep consumers engaged from first click to final purchase.

Since we started using Heyflow, online appointment booking has quadrupled on average across all 2,000 agencies.
Modern insurance templates and examples
Our professional template library is primed with conversion-optimized designs to help you get started in minutes. Choose from our range of interactive forms, lead funnels, and landing page templates and customize them to match your brand. No coding required.
Private health insurance
Take the hassle out of choosing a private health plan and pre-qualify your leads with this clean and simple template. Gather important details you need to start building a quote, like their existing cover, employment status, and dependents, all in a few easy clicks.

Pet insurance template
Inspired by industry best practices, this clean, modern template has been optimized by our lead gen experts to convert diligent pet owners. Putting the face of your company front and center helps consumers feel confident as they are guided through the process.

Life insurance template
Grab attention by delivering instant value for your prospects, up front. This step-by-step life insurance template gathers all the information you need to build a personalized quote, while ensuring customers leave with an initial estimate to keep them engaged.

Dental insurance template
Generate pre-qualified leads with our dental insurance template, designed to reflect the highest industry standards. Build trust from the first screen with a personal welcome and social proof followed by easy clicks all the way through to appointment setting.

World-class support & custom solutions
From product tips to lead gen best practices, we’re here to help you design, build, and optimize your interactive Heyflow forms, funnels, and landing pages.
We understand that every business and marketplace has its own unique challenges, so our solutions are tailored to meet your needs. Whether you’re looking for custom integrations, specific functionality, or technical services, we’ll work with you to develop your perfect fit.

Discover the features helping insurance leaders personalize customer journeys to drive conversions
Conditional logic: Simplify decision-making for your leads
Struggling with high drop-off rates? Complex insurance products that need lots of explaining can quickly lead to overwhelm. The Conditional logic feature lets you tailor every lead’s journey based on how they interact with your form – so they’ll only see content that’s relevant to them.

Autocomplete: Build trust and boost completions
When it comes to a serious decision like insurance, most consumers won’t share personal information until they're sold on your offer – and your brand. Autocomplete helps you streamline the process to build trust and reduce perceived risk, while making it easy for leads to reach “Submit.”

Calculator: Automate initial quotes
Get noticed and keep prospects engaged by offering an instant quote in just a few clicks. With Heyflow’s Calculator feature, your form automatically provides leads with an initial estimate based on their answers, while you collect the vital details for a personalized offer.
CRM integrations: Manage responses in your own tools
Nurture and process leads more efficiently by syncing Heyflow completions with popular CRM tools – like Hubspot and Salesforce – then tailor your follow-ups from there.

Native A/B testing: Optimization made easy
Are you leaving leads on the table? Experiment with different content, colors, and layouts to continuously optimize your forms and run your top-performing variations.

With Heyflow we could finally start generating leads at scale, which has accelerated our business and saved us a lot of development costs. Moreover, Heyflow's customized service is priceless — even our most specific technical and legal needs were met.
Advanced data security: Protecting you and your customers
Whether your customers are looking to cover veterinary costs or the family home, Heyflow delivers the level of security they’d expect. Built in Germany, ISO 27001-certified, and hosted exclusively on European servers, your data is safe and your customers’ privacy is protected with Heyflow. You control what data we store (and when it’s deleted), with security features to help you stay compliant.
Custom auto replies: Get leads to the next stage
Get prospects to the next stage by sending an automated response, like a personalized confirmation email or detailed next steps, as soon as leads complete your form.

Mobile-optimized: Make insurance shopping convenient
For many consumers, choosing insurance can feel like a chore. Make it easy for them to pick up the task anytime, anywhere, with beautiful forms that work on any device.

Loved and trusted by thousands of brands



Ready to take your insurance funnel to the next level?
Grow your slice of the digital insurance market with seamless customer experiences
that drive conversions. Try Heyflow free today.