Web2App funnels from the AI that’s seen $2B of paid traffic convert.
Stop sending paid clicks to app store pages that treat every visitor the same. Heyflow builds Web2App funnels that drive ROAS. A/B testing lifts what converts, server-side tracking makes every click cheaper.
Real results from Web2App brands using Heyflow.
2.5× higher install rate
–40% lower cost per install
32% trial-to-paid conversion
4× more signals back to ad platforms
Drive More App Installs from Every Ad Dollar
YAZIO, one of Europe's leading nutrition apps, uses Heyflow to bridge the gap between ad click and app install, so users arrive already committed.
Static app store pages don’t convert cold clicks.
Sooner or later, your ad scaling collapses.
App store pages don’t convince cold traffic. Send visitors straight to the app, and CVR stays low, ROAS slips below break-even, and the only lever left is cutting Meta spend – shrinking your brand instead of growing it.
- App store pages and in-app paywalls cater to committed users, but your ads bring browsers who aren’t there yet
- The paid subscriptions you get straight out of the app cost you high store fees, eating into your ROAS
- Client-side tracking misses 30-40% of the conversions you do get
Anyone can build a funnel now.
Heyflow makes it convert.
So now you’re sending traffic to an alternative – a web-to-app quiz or landing page – that you prompted into existence. It looks great – but that’s all it does.
The vibe-coded funnel
The Heyflow funnel
The vibe-coded funnel:
Your funnel looks great, but does it convert? You find out with your own ad money.
The Heyflow funnel:
Built on what already converts: 150k funnels, $2B in ad spend. Higher CVR in, cheaper clicks out.
The vibe-coded funnel:
Getting to a page was fast, but now you’re wiring tracking, CRM, consent and payments manually – and fixing it every time your ad platform changes something.
The Heyflow funnel:
Tracking, CRM, consent and payments are built in. When ad platforms change their API, we fix it. Not you.
The vibe-coded funnel:
It’s live, but it’s a black box. You can’t see where people quit, and you can’t test what works.
The Heyflow funnel:
See where every visitor drops off. Test every change. Keep what wins.
The difference isn’t how fast you build. It’s what happens after you ship. Prompting a funnel in Heyflow just as fast: Everything production needs is already wired.
Turn app installs into committed paid users.
Heyflow knows how to turn visitors into paid app users – with an AI that’s seen 150,000 funnels do exactly that. No more leading users straight to a nondescript app store page.
Build commitment before the subscription paywall
Increase trust and personalize the install journey before asking users to subscribe, plus zero-party data for retargeting.
Track every conversion, not just the easy ones
Client-side pixels miss 30-40% of conversions. Heyflow sends events server-side to Meta, TikTok, Google, LinkedIn, and Bing – your ROAS numbers are finally accurate.
Reach your best-converting version faster
Heyflow’s AI reads your funnel data and tells you what should convert – patterns from 150,000 funnels, not hunches. Every suggestion comes with the A/B test to prove it, so you scale winners, not guesses.
Built to turn clicks into subscribers.
Heyflow MCP
Connect Claude, ChatGPT, Cursor, or custom agents, to Heyflow’s MCP server. Create and edit funnels from your own AI stack – plugged into the platform that’s seen $2B+ in ad spend convert across 150k funnels.
On-brand, engagement-first design
On-brand styling from a screenshot or URL, variables for paywall personalization, built-in payments, and proven prebuilt elements designed for engagement.
Industry benchmarks
Know how you stack up against funnels in your vertical before traffic hits.
Proven success formulas
Use templates modelled on real, high-converting web2app structures, all built-in so you're never starting from a blank canvas.
Native A/B testing
With statistical significance, so you know what's actually converting instead of guessing.
Signal quality
Server-side tracking to Meta CAPI and TikTok sends complete, validated conversion data straight to your ad platform, not just through a browser pixel. And when Meta changes the API, Heyflow maintains it for your funnels.
Works with your stack.
Yazio lifted install rates by 2.5x
after switching to Heyflow.
Turn ad clicks into paid app subscribers.
Can I personalize the paywall based on quiz answers?
Yes. Variables can carry quiz answers straight into your paywall messaging.
How does server-side tracking work?
Heyflow sends conversion data directly to Meta CAPI and TikTok Events API from the server, not just the browser pixel, so events lost to ad blockers or iOS restrictions still reach the algorithm.
Does Heyflow track events all the way to subscription, not just install?
Yes. Native server-side tracking (Meta CAPI, TikTok Events API) reports real conversions, not just the install event.
Can I A/B test different versions of my flow?
Yes. Heyflow includes native A/B testing with traffic allocation control and statistical significance, so you can test layout, logic, paywall placement, and design without a developer.
Can this run entirely in the browser before someone installs the app?
Yes. The quiz runs as a web funnel; the app install comes after, once intent is already established.
Is my design locked to a template?
No. Design Import can match your brand from a screenshot or your website URL, and Expert Mode gives full style control beyond that.
How is Heyflow’s AI different from building with ChatGPT or a vibe-coding tool?
Those tools learned from the whole internet. Heyflow’s AI learned from 150,000 funnels and $2B in ad spend – it generates funnels based on what actually converts, analyzes your data against benchmarks, and pairs every suggestion with a built-in A/B test to prove it. Already building with your own AI stack? Heyflow’s MCP server lets you build and manage funnels from Claude, Cursor, or custom agents.
What integrations are available?
Heyflow connects natively to Solidgate, Stripe, Webflow, Wordpress, Google Analytics, Hotjar, Microsoft Clarity, – and everything else through Zapier, Make, or webhooks.